Privacy Policy

Last updated: September 13, 2026

This Privacy Policy describes how Maison Élara (“we”, “us” or “our”) collects, uses and discloses personal information when you visit worldapparel.store, purchase from us or otherwise communicate with us in connection with the website and related services (together, the “Services”). For this policy, “you” means a customer, visitor or other individual whose personal information we process.

Please read this policy carefully. Depending on where you live, local law may provide additional rights or require a different legal basis for processing.

Changes to this Privacy Policy

We may update this policy to reflect changes to our practices or for operational, legal or regulatory reasons. We will publish the revised version on the Site, update the date above and take any further steps required by applicable law.

How we collect and use personal information

The information we collect depends on how you interact with us. We use it to provide and improve the Services, process orders, communicate with you, maintain security, prevent fraud, comply with legal obligations and enforce our terms.

Personal information we collect

Information you provide directly

• Contact details, including name, postal address, phone number and email address.
• Order and transaction information, including products ordered, billing and delivery information, payment confirmation, returns and support history. Full payment credentials are processed by payment providers rather than stored directly by us.
• Account information, such as login details and saved preferences when account features are available.
• Shopping information, including viewed items, cart activity, purchases, wish lists or reviews where these features are available.
• Communications, including information you include in customer service, trade, wholesale or other enquiries.

Information collected automatically

When you use the Services, we and service providers may collect usage information through cookies, pixels and similar technologies. This can include device and browser information, IP address, network connection, approximate location, pages viewed, interactions, referral source and information about how the Site performs. See our Cookie Policy for more information.

Information from third parties

We may receive information from companies that support our Services, including Shopify, payment processors, shipping and fulfilment providers, analytics providers, customer support tools and advertising partners. Information received from third parties is handled in accordance with this policy and applicable law.

How we use personal information

• Provide products and services: process payments and orders, arrange delivery, manage returns, support accounts and respond to questions.
• Marketing and advertising: send communications you request, measure campaigns and personalise promotions where permitted. You may unsubscribe from marketing emails at any time.
• Security and fraud prevention: authenticate users, protect checkout, detect suspicious activity and protect customers, our business and the platform.
• Improve the Services: understand performance, troubleshoot, develop features and improve product information and customer experience.
• Legal and business purposes: maintain records, comply with tax and other laws, respond to lawful requests, establish or defend legal claims, and support a business transaction if applicable.

Cookies

We use cookies and similar technologies to operate the Site, remember preferences, analyse performance and, where permitted, support advertising. Where consent is required, non-essential cookies are used according to your choices. Blocking cookies may prevent some functions, including cart or checkout, from working correctly.

How we disclose personal information

We may disclose personal information to Shopify and vendors that perform services for us, such as payment processing, fulfilment, shipping, analytics, hosting, security, customer support and marketing. We may also disclose information to professional advisers, business partners at your direction, parties involved in a corporate transaction, or government and legal authorities where required or permitted by law. We do not disclose personal information except for legitimate business purposes described here, with your direction or as legally required.

User-generated content and third-party links

If you post a public review or other public content, it may be visible to others and used or shared outside our control. The Site may link to third-party websites. We are not responsible for their privacy or security practices, and you should review their policies before providing information.

Children’s data

The Services are not intended for children, and we do not knowingly collect personal information from children below the minimum age permitted in their location. A parent or guardian who believes a child has provided information may contact us to request deletion.

Security and retention

We use reasonable organisational and technical measures designed to protect personal information. No transmission or storage method is completely secure. We retain information for as long as reasonably necessary for the purposes described above, including account management, order records, legal obligations, disputes and enforcement.

Your rights and choices

Depending on your location, you may have rights to access, correct, delete, restrict or receive a copy of personal information; object to certain processing; withdraw consent; or opt out of uses that may be considered sale, sharing or targeted advertising. These rights may be subject to legal exceptions. You can unsubscribe from marketing using the link in the message and can submit other requests through our Your Privacy Choices page or by emailing info@worldapparel.store with the subject line “Privacy Request.”

We may need to verify your identity and, where permitted, may ask an authorised agent for proof of authority. You will not be discriminated against for exercising an applicable privacy right. Where local law provides an appeal right, you may appeal our decision by replying to our response.

International users

Maison Élara serves customers in multiple countries. Personal information may be processed in countries other than the one where you live, including where Shopify and other service providers operate. Where required, recognised transfer mechanisms or contractual safeguards are used. Please note that privacy laws in those countries may differ from those in your country.

Complaints

If you have a concern, contact us first so we can try to resolve it. Depending on where you live, you may also have the right to complain to your local data protection or privacy authority.

Contact

For questions or requests about privacy, email info@worldapparel.store or write to Maison Élara, 5901 Selinsky Rd, Houston, Texas 77048, United States. This address is for business correspondence; return merchandise only to the authorised destination provided by our support team.